Because "IMPERIAL" name stands above the rest, and if Chrysler
marketed the car properly it would be a great success.
Rich
Woolf
'66
Crown
'73
LeBaron
-----Original Message----- From: Billimp68@xxxxxxx
[mailto:Billimp68@xxxxxxx] Sent: Thursday, January 22, 2004 4:01
AM To: mailing-list@xxxxxxxxxxxxxxxx Subject: Re: IML: A
return of Imperial?
List,
Why would Chrysler want to bring back the name
Imperial? The name or the car was never successful in the market place,
and only remembered by a few thousand people in the old car hobby.
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