According to several books, in Chrysler Corporation during the 50's-60's
and 70's, the stylists had a lot LESS control and the engineers had a lot
MORE control than in GM & Ford. That was in part why our Imperials handle,
perform, and stop better than say a Lincoln, Cadillac, or even smaller cars
like Olds and Buicks. On the other hand, the marketing was not quite as
good as the other 2 of the "big 3". That could partially explain why
Imperial never reached the image of Cadillac and Lincoln. Darrell and
others could give us their view point on this...
D^2
At 12:37 PM 5/9/2002 -0400, you wrote:
>My sense is that he didn't have complete
>control as a group of Officers of the Company are consulted on designs prior
>to approval. He could have made the presentations but he could be overruled
>by those above him. That is the way that it always was while I was there.
>Darrell Davis
Back to the Home of the Forward Look Network