Re: IML: Cancellation of the new Imperial

[Doug Norton <e.norton@xxxxxxxxxxxxx>]

Thanks, Chris.  I'm glad that Cerberus and that Herr Bernhard had the sense to say "The Emperor Is Naked," so to speak, or "The proposal is "B*** Ugly."  Thanks for the true story on this.

 

Doug Norton

1964 Imperial Crown Coupe

Chris Hawkins <imperial1966@xxxxxxxxx> wrote:

> Finally, the story behind the cancellation of the
> Imperial is out. Here's the inside story, as reported
> by AutoBlog via the Detroit News:
>
> http://tinyurl.com/ysgjw6
>
> (Text excerpt)
> "Cerberus consultant/Chrysler head Wolfgang Bernhard
> is already taking the bull by the horns and doing what
> he does best, pushing edgy design and controlling
> costs. A good example was the final review for the
> Chrysler Imperial. He walked into the room and simply
> stated, "That car will never see the light
>  of day."
> And that was that. Bernhard knows what he likes and
> doesn't like, and he'll make decisions like that on
> the spot."
>
> Good call!
>
> Chris H.
>
>
>
>
>
>
>
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