[Chrysler300] Sexy Chrysler 300s Planned

[Tony Rinaldi <awrdoc@xxxxxxxxx>]

Hi To All,

Sex sells. The Italians have a Frenchman redesigning the new Chryslers so
that people will want to make out in them and think they are millionaires
with their cars coming off runways!

Of course, our 300s have always been sexy!

Tony Rinaldi

Below is the quote:

"UPSCALE CHRYSLER MODELS
Chrysler needs to improve its other brands, too. The namesake Chrysler brand
will get the most aggressive overhaul. Olivier Francois, the president and
CEO of the Chrysler brand, a suave Frenchman who helped fix Fiat's upscale
Lancia brand, is trying to add a heavy dose of sex appeal to Chrysler.

First, Chrysler will get six new models over the next five years that will
be pushed upscale. They will be styled to give their owners "comfort and
glamour." With the advertising, Francois has a brand commercial featuring
tattooed, leggy models. The cars appear to be coming off a runway. The
commercial has lines such as 'Looking like $1 million was a birthright' and
'Let's design cars people want to make out in.'"




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