Re: IML: Imperial verus the other luxury cars

[Doug Norton <e.norton@xxxxxxxxxxxxx>]

The current issue of Hemming's Classic Car (arrived at my home today) compares a 1975 Imperial with a 1976 Cadillac.  It looks like an interesting article, though I have not had a chance to read it yet.

 

They are both good cars; however, I have a big preference for the Imperial.  Of course.

 

Doug Norton

1964 Crown Coupe

"Hugh, 58 Imperial" <imperial58@xxxxxxxxxxx> wrote:

Jan,

I got the same impression from the 1958 sales literature I have seen. In
fact the notes that came with the 1958 slide show for sales people say quite
clearly not to bash Cadillac too much. Just do a gentle compare and
contrast, making sure to point out that while the Cadillac is a good
product, the Imperial is better in both subtle and substantial ways. But
when it came to the Lincoln, boy, just 'er her rip. Ain't nothing good to
be said about that dog, which, in fact, it was. One of the ugliest looking
cars ever built and almost none of them left, either.

I think the perception was that if buyers were looking past the Cadillac,
for whatever reason, the pitch was to show appreciation for them but to damn
the other alternative.

Hugh


----- Original Message -----
From: "Jan Grøsfjeld"
To:
Sent: Saturday, August 18, 2007 4:47 PM
Subject: Re: IML: Imperial verus the other luxury cars


> I`m agre whit you whit all my heart.
>
> Jan Grosfjeld
> Norway
> 1965 Imperial Crown
>
>>From: ChiPieAlandPaula@xxxxxxx
>>Reply-To: mailing-list@xxxxxxxxxxxxxxxx
>>To: mailing-list@xxxxxxxxxxxxxxxx
>>Subject: Re: IML: Imperial verus the other luxury cars
>>Date: Sat, 18 Aug 2007 15:36:36 EDT
>>
>>Hello All,
>> In my humble opinion - Imperial never had a rival!! It was all about
>>HANDLING.And that is where we were light years ahead. True some year
>>Caddy's were
>>faster - and GM's coachwork may have been better -- but remember one
>>thing
>>- Imperials were built by car lovers for car lovers.
>>
>> Allan from Billings
>>
>>
>>
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>
>
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