Mark;
While I did follow the discussion over the old name
I didn't participate because, quite frankly, I didn't have the time to go around
in circles with those who liked the old name. When the survey came up I simply
had a look at what the other by year sections called their cars and noted that
most of the good names were taken from company ad campaigns. I had a look at the
ad copy for the 67' as well as the 68's and figured that the pitch for the 67's
was a little more catchy. The name "Newest prestige car in a decade" has a nice
ring to it and, most unusual for advertising, is neither a exaggeration nor a
white lie.
Not that I want to start a flame war or a
long thread but I really think that there needs to be some delineation between
the cars of the late 40's and early 50's. For example the 1949 an 50 cars had an
inline eight engine while the 1951 to 54 cars had a hemi V8. The 1949 to
52 Imperials had little distinction cosmetically from the lesser Chryslers,
aside from more jewlery, while the 1953's and 54's had entirely different
grilles and trim. Regardless they are all lumped into the K.T. keller while the
1957 to 60's aren't all called the Tex Colbert era.
While true that K.T Keller was the
company president at the time, and that he approved the "box on box" design, I
don't think that it says very much about the Imperials themselves. By the time
1953 came around the box look was all but gone but these cars don't seem to get
a fair shake because the styling of the later cars was so outstanding.
Best Regards
Arran Foster
1954 Imperial Newport
Needing A Left Side Tailight Bezel and other trim
parts.
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