Re: IML: The Cold War and Chrylser's Forward Look hit piece

[RandalPark@xxxxxxx]

Good Grief!

I think that this brochure is hilarious. I suspect that the only Russians that would ever think of owning an Chrysler Corporation car were ones that lived here. 

I love the name Imperial, and griffins and eagles too! The first Imperial I remember really looking at was a new '57. Even at the tender age of 5 the named seemed to emote luxury and class. One look at the new car confirmed it. At the time, Lincoln meant nothing to me other than the name of another expensive car, and Cadillac was a very strange word, indeed. 

Growing up with one in the family probably also helped make it feel normal to ride around in a car called Imperial. I always admired the signature on the front fender of my mother's car. Instead of paying attention to the teacher in my 6th grade class, I spent hours trying to copy that script over and over.

I love the name Imperial. If that name ever offended anyone, I'd say that was their own DuMass problem.

Paul

In an email dated Sun, 27 3 2005 5:39:37 am GMT, "Hugh & Therese" <hugtrees@xxxxxxxx> writes:

>And we wonder why they thought there was an American Imperialist agenda. 
>This brochure resonates with several layers of irony. ?Discussing them would 
>be too far from the main stream focus
>of this list even for me. ?I will repeat that I think the worst thing about 
>these cars we love is the name they were given. ?To me, it just doesn't jive 
>with American ideals. ?I even wonder if it appealed to the
>wealthy individuals who were looking for a prestige vehicle. ?It's a sour 
>note for a country which, though it has had the opportunity to set up an 
>empire both in Europe and Asia, never did so.
>
>Hugh
>
>----- Original Message ----- 
>From: "Kenyon Wills" <imperialist1960@xxxxxxxxx>
>To: "IML" <mailing-list@xxxxxxxxxxxxxxxx>
>Sent: Saturday, March 26, 2005 11:00 PM
>Subject: IML: The Cold War and Chrylser's Forward Look hit piece
>
>
>> Every once in awhile you come across something really
>> special. ?That's the case with the latest 1959 item
>> posted to the club website.
>>
>>
>> Here we sat, at the height of the Cold War, in the
>> middle of the Jet Age and just at the beginnings of
>> the Space Age. ?Things are frosty as ever with our
>> scary neighbors over on the other side of the Iron
>> Curtain, and we are just months away from the Cuban
>> Missile Crisis.
>>
>> What better time to let the Godless Communists KNOW
>> that they're holding onto the short end of the stick?
>>
>>
>> How Can Chrysler Help?
>>
>> How about a nice little print item that shows the best
>> sides of our society's technological and cultural
>> advantages as a backdrop to the most cutting edge,
>> FORWARD LOOK cars being produced on this side of the
>> world?
>>
>> If you've never seen a Trabant up close, which was the
>> car being built for the People of Russia at the time,
>> it is such a far cry from western cars as to be
>> laughable. ?The one that I inspected in the early
>> 1990's was a relatively recent 1985 model and it had
>> totally mechanical rod linkages that operated the
>> braking system. ?It's my understanding that as with
>> Checker Cabs, they designed them and then just ran the
>> assembly line forever without much change.
>>
>> Anyway, that's what was going on over there.
>>
>>
>> Now, you're sitting in your office in Moscow in 1959,
>> a powerful official, having arrived at work in your
>> chauffered ZIL limousine, and you get a special
>> russian language brochure from Amerika.
>>
>> Inside you find what must certainly be the most
>> spectacular pack of capitalist lies and propoganda yet
>> created. ?Certainly this is trumped up hype. ?You
>> glance around furtively, but open it anyway - can't
>> hurt to look:
>>
>> http://imperialclub.com/Yr/1959/59Russian/index.htm
>>
>>
>>
>> How jealous would our former enemies have been about
>> this? ?The text is REALLY interesting, as Chrysler
>> probably wasn't planning this item as a prelude to
>> selling cars there. ?Who thought it up? ?Who was it
>> sent to? ?What did they think? ?It's fun to imagine
>> the "what if's".
>>
>> =============
>>
>> A quick note about what you don't see: ?These pages
>> all came out of a brochure that was scanned one page
>> at a time. ?Most of the spreads are actually two pages
>> with a break in the center of the photo that were
>> electronically blended together using photoshop and a
>> good number of hours to "create" each one. ?Despite
>> looking so good as you glance through this, the things
>> that look easy usually aren't.
>>
>> I'd like to take a moment to say thanks to our
>> Webmonster Volunteers, and Mark Evans in particular.
>> This brochure is a special one, and it looks really
>> dynamite. ?The folks that work on the website and the
>> admin list to help keep things lubricated tend to be a
>> quiet lot. ?Thanks for doing such nice work for free
>> so that this sort of thing is available for public consumption.
>>
>> Kenyon Wills
>>
>>
>>
>>
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>>
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>> 
>
>
>
>
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