Chuck: I don't doubt for a minute what you are saying. It is a particular
shame, because, styling wise, the '67 and the '68 (particularly the '67) are
very attractive, to me, anyway. Especially the '67 Convertible. Currell (53
Imp Custom Sedan)
>From: chuck milverton <chuck_milverton@xxxxxxxxx>
>Reply-To: mailing-list@xxxxxxxxxxxxxxxx
>To: Imperial <mailing-list@xxxxxxxxxxxxxxxx>
>Subject: IML: Chrysler marketing-product quality
>Date: Fri, 23 Jan 2004 16:44:24 -0800 (PST)
>
>I have been driving Chryslers since the 1950's and have worked for a dealer
>in my time. We went thru the dealer crisis in '62 and all the other screw
>ups that the bean counters launched down the tube. Probably the biggest
>reason why Imperial languished was the transition from body on frame to
>unibody fuselage ie. the ' 67 - ' 68 model years . These cars were plagued
>with brake and carb problems - the 440's fouled plugs on a regular basis
>and the fit and finish was terrible particularly when it came to the lead
>body filler which could be seen when viewed at the wrong angle. The trunks
>leaked in heavy rains, and I had more than one body shop helper spend an
>hour or two inside the trunk while we hosed it down to spot the leak. What
>really hurt was that Lincoln and Cadillac really went all out in those
>years in terms of the interior embelishment and appointment while except
>for the Coupes, Jefferson cheapened the interiors to the point that they
>were virtually indistinguishable from the
> New Yorker or even the Newport. Lincoln and Cadillac seating comfort and
>style was superb while the Le Baron was diminished from its' ' 64 - ' 66
>magnificence. To me this was the watershed period for Imperial and it
>really never recovered.
>
>Chuck Milverton
>
>Looking for ' 64 Crown Coupe
>
>Kildare , Texas
>
>
>
>
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